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Episode 134: S11E15 Turning Technical Expertise into Client Relationships: Strategies for Lawyers

  • By holly-brezee
  • August 30, 2024
  • Season 11

Turning Technical Expertise into Client Relationships: Strategies for Lawyers

In this episode of The Blackletter Podcast, Tom Dunlap sits down with Steve Fretzin, a renowned coach for lawyers and host of the “Be That Lawyer” podcast. They explore one of the most challenging aspects of a legal career—business development. Tom and Steve discuss why many lawyers struggle to build a client book despite their legal brilliance and how the lack of a plan often leads to frustration and missed opportunities. Steve shares his insights on the importance of having a strategy, the role of personality in business development, and how even the most introverted lawyers can learn to succeed with the right guidance. Steve also opens up about his personal challenges and the pivotal moment when he realized the power of focus in his own career. Whether you’re a lawyer, entrepreneur, or business professional, this episode is packed with practical advice on how to thrive in your career without burning out.

The Blackletter Podcast

The Blackletter Podcast is a podcast for CEOs, Corporate Counsel, & Entrepreneurs. Each episode explores topics regarding business and law. Join host Tom Dunlap as he speaks with special guests and thought leaders across various professional fields. Their discussions during the interview focus around timely information, insights they’ve gained, and lessons they’ve learned through their experiences.

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